Trade Marketing

We do: This kind of work for Volkswagen Commercial Vehicles, Britvic and Continental Tyres amongst others. We produce the right type of support and materials for their channel partners, so their brands are always consistently presented – and always have an edge over their competitors.

We don’t: Just employ “bright young things” to handle this kind of work. KLM employ experienced marketers who understand routes to market, channel conflict and profitability issues – some have also managed this work directly from the client side before they joined KLM.

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